Editorial Guidelines

Last Updated: [1-2-26]

At Media87, we are committed to producing high-quality, ethical, accurate, and value-driven content. These Editorial Guidelines outline the standards and principles we follow across all published materials, including websites, blogs, press releases, social media content, advertisements, and client campaigns.

1. Editorial Integrity

We prioritize:

  • Accuracy and factual correctness
  • Transparency and honesty
  • Original and well-researched content

All content published by Media87 is created to inform, educate, or add value—never to mislead, manipulate, or deceive audiences.

2. Content Quality Standards

All editorial content must:

  • Be original and plagiarism-free
  • Be written in clear, professional, and grammatically correct English
  • Follow logical structure and readability best practices
  • Align with the client’s brand voice and objectives

Low-quality, spun, AI-generated-without-editing, or misleading content is strictly prohibited.

3. Fact-Checking & Accuracy

  • All claims, statistics, and references must be verified from reliable sources.
  • If estimates or opinions are used, they must be clearly stated as such.
  • Outdated or incorrect information will be corrected promptly once identified.

Media87 reserves the right to edit, update, or remove content to maintain accuracy.

4. SEO & Optimization Ethics

We follow white-hat SEO practices only, including:

  • Ethical keyword usage
  • Natural internal and external linking
  • User-first content optimization

We do not support:

  • Keyword stuffing
  • Clickbait or misleading headlines
  • Spammy backlinks or black-hat SEO techniques

5. Tone, Voice & Style

Content tone may vary depending on platform and audience, but must always be:

  • Professional and respectful
  • Clear and audience-focused
  • Free from offensive, discriminatory, or hateful language

Media87 does not publish content that promotes violence, hate speech, or illegal activities.

6. Sponsored & Promotional Content

  • Sponsored content must be clearly disclosed where required.
  • Promotional claims must be truthful and verifiable.
  • We reserve the right to decline promotional content that conflicts with our values or quality standards.

7. Intellectual Property & Copyright

  • All content must respect copyright, trademarks, and intellectual property laws.
  • Images, videos, and graphics must be licensed, royalty-free, or original.
  • Proper attribution is required where applicable.

Unauthorized use of third-party content is strictly prohibited.

8. AI-Assisted Content Policy

  • AI tools may be used to assist content creation.
  • All AI-generated content is reviewed, edited, and quality-checked by humans before publication.
  • AI content must meet the same editorial, ethical, and quality standards as human-written content.

9. Revisions & Editorial Control

  • Media87 reserves the right to edit, revise, approve, or reject any submitted content.
  • Final editorial decisions rest solely with Media87.
  • Content that violates these guidelines may be removed without notice.

10. Corrections & Updates

If an error is identified:

  • We aim to correct it promptly
  • Major corrections may include an update notice when appropriate

We encourage users and clients to report inaccuracies responsibly.

11. External Links & References

  • External links must be relevant, reputable, and add value.
  • We do not link to harmful, misleading, or low-quality websites.
  • Linked content does not imply endorsement unless explicitly stated.

12. Compliance & Legal Responsibility

All published content must comply with:

  • Applicable local and international laws
  • Platform policies (Google, Meta, TikTok, etc.)
  • Advertising and disclosure regulations

Clients are responsible for ensuring industry-specific compliance unless otherwise agreed.

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